From a Domestic Leader to a Global Platform Launched in 2008 on a custom-coded platform, this business quickly became a domestic leader in the eyewear market. Its success led to a migration to Magento, and subsequently to Shopify, with its sales history from 2014-2022 documenting a peak performance of over $2,000,000 in revenue and serving a loyal base of over 35,000 customers. In 2022, the brand was strategically rebranded to a globally-focused domain to unlock its international potential, making it the powerful, de-risked asset it is today.

The Unfair Advantage: The Turnkey Arbitrage Model The sale of this brand includes more than just the name; it includes the key to its immediate profitability: an exclusive supplier contact for classic Polaroid sunglasses. This isn't a theoretical model; it's a proven system for high-margin sales.

• The Inventory: Access to a supplier with a stock of ~2,500 units of sought-after, classic model Polaroid sunglasses.

• The Economics: Cost of Goods starting from just ~$4-5 per unit, with a proven selling price of ~$30-50.

• The Proven Upsell: The brand's most successful sales tactic is a "Buy 2, Get 1 Free" bundle for ~$80. With a COGS of just ~$12-15, this high-converting offer dramatically boosts profitability.

The EU/UK Dropshipping Opportunity: Scale Across Europe Beyond the existing arbitrage model, the new owner will unlock a powerful, ready-to-implement strategy to transform this business into a high-volume, multi-brand dropshipping powerhouse for the entire European market. A key European dropshipping supplier has been identified and verified.

An Asset with Massive, Untapped Potential The true value of this brand lies in its untapped potential. Its previous success was achieved without leveraging key, modern e-commerce growth channels.

• Activate a 35,000+ Customer List: With an impressive 17.7% returning customer rate achieved without significant email marketing, the potential for a professional Klaviyo strategy is immense.

• Launch on Global Marketplaces: The brand has zero presence on Amazon, eBay, or Zalando. A new owner can immediately tap into these massive, high-intent sales channels.

• Leverage Influencer Marketing: The brand's visual appeal is perfect for influencer collaborations, a powerful channel that has never been activated.

Acquire a Complete Business Ecosystem

• A Premium .com Domain with a 17-Year History & Brand IP
• Massive Customer Database (35,000+ past buyers)
• Turnkey Shopify Store (optimized for mobile and desktop)
• Social Media Accounts

Full Transparency Please note: This asset is being sold based on the strength of its foundational assets and future potential. While historical revenue has been significant, recent sales have declined due to a strategic shift. Full financial history is available for verified buyers.